Description from Fram Oslo
Haldar – coming soon to a store near you and Fram Oslo´s web shop!
If you wish to carry Haldar in your store please email [email protected]
At ICFF, North America´s premier showcase for contemporary design, May 20-23 in NYC, Fram Oslo launches a new organization solution. Haldar, designed by the Norwegian designer Andreas Bergsaker, is a wall hanging that can be used for a variety of purposes. The clean contemporary design is created and manufactured in Norway.
Haldar is a wall rack that can be used in the hallway, kitchen or bedroom to help organize your belongings in a unique and stylish way. The name Haldar is a play on words and relates to Norwegian words for holding on to things.
“Fram Oslo was drawn to Andreas Bergsaker´s design of Haldar through its functionality. Haldar is anchored in tradition but appears as a modern, functional and elegant product”, says Annette Hoff, Founder of Fram Oslo.
“I found inspiration for Haldar in a beautiful old kitchen towel holder that has been in my family for generations. The traditional towel holders were commonly found in Norwegian kitchens, where a decorative towel would hang on a rod whereas the everyday towels were hidden behind”, Andreas Bergsaker explains. Compared to its historical “ancestor”, Haldar is stripped down to the bare minimum with hidden hooks facing the wall keeping the functionality at hand.
You can hang one or multiple Haldars next to each other at different angles creating a stylish wall installation. In addition to the hidden hooks facing the wall, Haldar features tailor-made wall mounts allowing it to be mounted at any angle, from horizontal to vertical, offering ultimate flexibility and an opportunity to challenge wall organizer installations.
Haldar is available in:
- Lacquered oak 60 cm and 90 cm
- Lacquered beech 60 cm and 90 cm
- Black varnished oak 60 cm and 90 cm
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